Traps

TRAPS WE MONITOR

CLICK SPAM OR CLICK FLOOD

Flood of clicks in different patterns

BOTNET TRAFFIC

Traffic emanating from Global Bot Networks

SPAMNET TRAFFIC

Traffic emanating from Global Spam Networks

DUPLICATE IP TRAFFIC

Traffic only from a few duplicate IPs

DOMAIN SPOOFING

If publisher domain is spoofed

 
DATA CENTER TRAFFIC

Traffic emanating from Data Centers

GHOST REFERRALS

Missing Referrer / Not Reachable Referrer

INVALID PROXY TRAFFIC

Traffic emanating from Tor Networks

CLICK INJECTION

Click Injected by the Publisher

AD-VIEWABILITY

Ad was Viewable or not

PIXEL STUFFING

If the publisher has 1x1 stuffed Ad Pixels

AD-CLUTTER

Publisher has too many Ads

 
PUBLISHER PAGE QUALITY

Parked Domain / Blind Inventory

 
FIRST-PARTY BLACKLIST SUPPORT

Support Brand Provided Blacklist

iFRAME CONTENT

Brand Content running in iFrames