AD FRAUD FACTS

Ad Fraud costs the industry $8.2 billion a year in the US alone

$16.4 billion is the number estimated at a global level in 2017 against $12.5 billion in 2016

Estimated is $50 billion per annum by 2025

22-25% is the growth in fraudulent traffic each year

Any given day up to 11.5% of Display Impressions and 15.8% of Video Impressions are fraudulent

$3 billion worth of contracts were reviewed in 2016, the number is estimated to be much higher this year.

IT CATCHES..

Bots & Spiders

Detects Bad Crawlers

Obfuscated Ads

Detects Intentionally Hidden, or Stacked Ad Serving

Activity-Based Filtration

Detects Unusual & Suspicious Activities

Fake Impressions

Falsified Viewable Impression Decisions

Manipulated Location

Manipulation or Falsification of Location Data

Invalid Proxy Traffic

Detects Fake, Malicious Proxies

Falsely Represented Sites

Detects Fake Domains

Invalid User-Agents

Filters User-Agent Headers or Unknown Browsers

Cookie Stuffing

Inserting, Deleting, or Misattributing Cookies

MILESTONES WE ACHIEVED

Impressions Analyzed
2500000000
Sources Analyzed
350000
BotNets Detected
15000
SpamNets Detected
2000
WHAT DO YOU GET
  • Traffic analysis with classification on Valid and Invalid traffic.

  • Traffic Source Analysis.

  • Suspect Affiliate Score for every Affiliate ID & their possible cause.

  • Data-sets based on Landing page URL’s, Domain, Referrer Information,
    UTM Sources & Mediums, Page Level Classifications.

KEY BENEFITS
  • Clean your Traffic generation efforts with suppliers

  • Reduce Lead calling time and Improve Conversion Rates

  • Optimize your media planning efforts

  • Move your spends to better pages to increase your ROI

  • Set your Traffic cleanliness standards with suppliers

Why BotMan?

Robust KPIs

Better Optimization

Increased Revenue

Boost ROI

Cloud Based

Remote Servers

Humble Pricing

Value for Money

Instant Activation

Starts Instantly

Simple Setup

Quick & Convenient

Low Risk

Provides Fortification

Clean Leads

Detect Fake Leads

Clean Traffic

Detect Fake Traffic

TEAM